How can you use social media to drive traffic, increase conversions and build brand loyalty?
Social media marketing is about building trust and a strong relationship with your target audience. In order to increase sales revenue, you need to understand your target audience demographics, purchasing behaviours, locations, and which social media platform is best for your eCommerce business.
Social media now is using for social commerce!
What is social commerce?
Social media now is the best way to market your eCommerce business and it has become the most important tools for businesses to connect and interact with their audience. Here comes the new trend called “Social Commerce”
Social media + eCommerce = Social Commerce
According to 16Best.net: “Social commerce is a fairly new concept where eCommerce and social media companies work together to deliver an exceptional shopping experience. Basically, the goal of social commerce is to enable shoppers to use social networks to make eCommerce transactions.”
This infographic by 16Best.net will outline the social commerce trend in more details.
The most successful brands use social commerce strategy to help them achieve specific goals, there’s no reason why you cannot succeed as well. Get started and good luck.